Zenith Defy Classic: Sporty & Elegant
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Zenith Defy Classic: Sporty & Elegant

In 2017, Zenith re-released their Defy collection, and Zenith El Primero came as the most popular model in the collection. That year also came from the Defy LAB, the watch collection with a new design
Two Watches from Jaeger-LeCoultre Have World’s Smallest Movement
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Two Watches from Jaeger-LeCoultre Have World’s Smallest Movement

Coming with nearly thousand cut diamonds presented on top of intricate woven gold, these two latest jewelry watches from Jaeger Lecoultre are indeed intended for those of you who are very into luxurio
Big Bang Sang Bleu II: Hublot is Back to Black
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Big Bang Sang Bleu II: Hublot is Back to Black

Hublot & Maxime Plescia-Büchi doing another artistic collaboration with Hublot’s Big Bang Unico is a canvas. Hublot’s All Black concept has been etched in black ink like a blackout tattoo
Big Bang E: Hublot Introduces it for Football Fans
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Big Bang E: Hublot Introduces it for Football Fans

Since it entered football in 2006, Hublot has timed dozens of domestic, European and international football competitions. The company was the first Swiss watch brand and first luxury brand to get invo
Lady Beat: Armin Strom Introduces Their First Technical Watch for Ladies
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Lady Beat: Armin Strom Introduces Their First Technical Watch for Ladies

In line with the brand’s core principles to be always innovative, Armin Strom redesigning the brand’s typical movement, dial and case to deliver the new model, Lady Beat to mark a milestone of the
Hublot Launches the Classic Fusion 40 Years Anniversary
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Hublot Launches the Classic Fusion 40 Years Anniversary

To mark its anniversary, Hublot has reinvented its 1980 Classic Original, an iconic example of its disruptive approach.
How to Properly Wind Your Manual Winding Watch
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How to Properly Wind Your Manual Winding Watch

For manual winding watches there are so many questions that raise questions, like how often you need to winding it?
Chopard Unveiled Their Mille Miglia New Models for 2020
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Chopard Unveiled Their Mille Miglia New Models for 2020

For the new edition in 2020, Chopard introduced a chronograph, the Mille Miglia GTS Azzurro Power Control in stainless steel.
IWC Opens a New Flagship Boutique in Zurich
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IWC Opens a New Flagship Boutique in Zurich

IWC Schaffhausen just opened its all-new flagship boutique in Zurich. This boutique takes the concept of retail to a new dimension that provides an interactive journey into the IWC’s world.
How to Choose The Right Watch Strap for Your Look
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How to Choose The Right Watch Strap for Your Look

The Zenith Boutique-exclusive Black & White editions take on a drastically different approach with an achromatic palette.