Celebrating Milestones
Hublot commemorates an important chapter in its shared history with The Time Place.
by The Time Place Magazine
One of the benchmarks of modern haute horology, Hublot is the proponent of “the Art of Fusion,” which blends tradition, innovation, craftsmanship, worlds, and talents. Serving as the brand’s aesthetic and technical signature, it guides Hublot’s innovative journey and allows it to keep an open mind not only in developing materials but also in forging fruitful and lasting ties with other members of the watchmaking community, one of which is The Time Place. Through the years, Hublot and The Time Place have worked together in expanding the brand’s presence and influence in Indonesia. To commemorate this partnership and mark the 25th anniversary of The Time Place, Hublot presents the Spirit of Big Bang Tourbillon 5-Day Power Reserve The Time Place 25th Anniversary watch.
Imbued with Hublot’s material innovation, the celebratory timepiece is encased in microblasted white frosted carbon with an impressionistic pattern that lends it a novel appeal. The openworked dial prominently showcases the time and power reserve in red counters, along with rhodium-plated satin Finished hands, while the skeleton tourbillon can be seen at 6 o’clock. Powering the model is the manual winding HUB6020 manufacture movement, which powers the watch up to 115 hours or the equivalent of five days. Comprised of 183 components, the movement has a thickness of only 4 mm and 25 jewels.
A special edition of only 10 pieces, the sapphire crystal covering the dial is secured with H-shaped polished and microblasted titanium screws, while a polished and microblasted titanium crown with black overmoulded rubber allows the wearer to control its functions. When turned over, the timepiece features a lovely golden imprint of The Time Place 25 Years of Excellence on the case back. In addition, the exclusivity of the model is reinforced with the words Special Edition inscribed on the left side of the case back in red, as well as its individual number within the 10-piece edition. On the opposite side, the collection’s name is similarly highlighted.
Truly a delightful token of the camaraderie, history and shared passions between Hublot and The Time Place, the Spirit of Big Bang. Tourbillon 5-Day Power Reserve The Time Place 25th Anniversary is equipped with a black and red lined rubber strap that comes complete with a black ceramic and black titane deployant buckle.
Hublot in Indonesia
For a quarter of a century, The Time Place has striven to become Indonesia’s ultimate cultivator and curator of leading brands. Renowned as Indonesia’s leading retailer of luxury timepieces, The Time Place first opened its doors in Plaza Senayan in 1999. At present, it has three stores in Jakarta and one in Surabaya. With a novel multi-brand concept, the company has been instrumental in representing and distributing the top watch manufacturers in the country. The journey of Hublot in Indonesia began in 2011, just a few years after the brand was acquired by the LVMH Group. At that time, large, sporty watches were very popular, and Hublot capitalised on this trend with bold, oversized designs. With an active and open mindset when it comes to collaborations, Hublot entered partnerships with key figures within the worlds of sport and music helped Hublot resonate with different groups of consumers, including those within the Indonesian market. This openness was integral to growing its presence in Indonesia, which has borne fruit thanks to its productive collaboration with Time International, the parent company of The Time Place. “The Time International brand purpose has always been to curate and cultivate world-class brands in Indonesia. We have evolved from simply being retailers to brand builders and so everything we do revolves around how we can build the brands further and to try to represent them the way the brands would do themselves,” shared Shannon Hartono, Executive Vice President of Time International.
Over time, Hublot and The Time Place have consolidated their efforts towards expanding the watch manufacturer’s reach within the world’s largest archipelago. Now with four boutiques—Plaza Senayan, Pacific Place, Plaza Indonesia, and Tunjungan Plaza IV in Surabaya—The Time Place has developed well-appointed Hublot corners in its stores, allowing the brand to create a tangible place to interact with clients and develop lasting relationships with them. “Hublot’s presence within The Time Place further helped solidify its position in the market by providing a highend retail environment where the brand could connect with luxury watch buyers,” relayed Adhidarma Herman, Time International Vice President of Sales & Operations.
Upholding the value of connection, The Time Place has partnered with a number of key personalities to represent different Hublot campaigns. These notable figures include actor, model, triathlete, and entrepreneur, Kelly Tandiono; actress, model and singer, Tatjana Saphira, for Hublot Loves Art; as well as athlete Marc Klok, for the Hublot Loves Football campaign.
In addition, The Time Place has also spearheaded a variety of events specifically catered to Hublot VIP customers as well as watch enthusiasts in general. For 2024, it hosted the “Hublot Loves Football” pop-up at Plaza Senayan to celebrate the brand’s role as the Official Watch for UEFA EURO 2024 and the launch of the groundbreaking Big Bang e Gen3 UEFA EURO 2024™. Held in the main atrium of Plaza Senayan, Jakarta, the event featured a visually arresting pop-up installation and allowed visitors to engage in a variety of interactive activities. “Football is an extremely popular sport in Indonesia, if not the most popular, so it’s most definitely one of the most relevant collaborations to have for our market. We’ve been fortunate enough to be able to work with the brand to ensure availability of the Hublot Big Bang e Gen3 UEFA EURO 2024™ watch in Indonesia, as well as partner with them on various activations such as pop-ups, events, special windows, and digital activations surrounding the games,” added Shannon Hartono.
This year, Hublot and The Time Place cement their relationship by unveiling the Spirit of Big Bang Tourbillon 5-Day Power Reserve The Time Place 25th Anniversary. A tribute to the quarter century founding of The Time Place, the watch serves as a wonderful and timely symbol of the bilateral alliance between the two established companies.
New Chief
Already an important presence in the world of haute horology, Julien Tornare joined Hublot as its new CEO in September 2024, following a short transition period at TAG Heuer. Known for his expertise and visionary approach, Tornare will undoubtedly lead Hublot in a fresh direction and inject bold innovation into the company.
With a positive track record of leading and inspiring teams, the consummate CEO values dynamism and possesses a human-centric style of management. Credited for boosting the brand image and sales of Zenith, which he helmed from 2017 to the second half of 2024, he now brings his wealth of experience to further bolster the growth of Hublot. “Hublot is not just marking time but making it. Our goal is to keep pushing forward with a fresh perspective that honours our past while embracing the future. We’re building on the strength of our iconic products, innovative materials and, most importantly, our greatest asset: the human talent and expertise that drives everything we do. From the bold pairing of a rubber strap with a gold case in the 1980s to the industry-shaking Big Bang in 2005, Hublot has always been driven by innovation and the courage to do things differently,” said the affable CEO, who visited Indonesia for the first time earlier this year.
Now on his seventh year with LVMH, Tornare is looking forward to witnessing and being part of a significant milestone in Hublot’s rich history. “As we approach our 45th anniversary in 2025, Hublot remains a young brand with an impressive track record and untapped potential. With the 20th anniversary of the Big Bang launch next year, we have an incredible opportunity to harness this momentum and unlock even more of Hublot’s potential. We’re entering an exciting new chapter, with legacy, drive, and a unique opportunity to amplify everything that defines Hublot—mastering innovation from materials to movements—and extraordinary partnerships.”
Equipped with a Bachelor’s degree in Economics from the University of Geneva and a Master’s in International Business from London Metropolitan University, Tornare is looking forward to affecting change and overseeing the innovations that will propel the Swiss watch manufacturer into the future. “I’m truly honoured to be entrusted with leading Hublot into its next chapter. This brand has never been about following the rules—it’s about rewriting them. Being part of Hublot’s journey, with its legacy of bold innovation and fearless creativity, is both humbling and incredibly exciting. We’re not just continuing the story—we’re taking it to the next level.”
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